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Wednesday, July 22 • 9:45am - 10:45am
Design Matters: Comprehensive Planning for Meaningful Growth Management and Placemaking

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Can a comprehensive plan do more than just recite statistics and draw conceptual maps of future development? Plans are moving away from being documents full of impenetrable facts and figures to more visually appealing and user friendly presentations of a community’s vision for itself. This session will discuss how updating a plan to be more accessible can also be an opportunity to introduce new visual design guidance that supports the concept that design matters and should start with a community's policy document. The city of Suffolk's latest plan update serves an example of holding the line on growth boundaries while introducing Place Types that will guide development patterns in all areas of a diverse community that spans areas from urban to rural. Concepts to be covered include planning for community resiliency through good design that promotes increased transportation and infrastructure efficiency, economic synergy, true housing options, and preservation of real rural production and the natural environment. Participants will learn how integrating design into a comprehensive plan can help achieve these goals.

avatar for Jacob Dorman, AICP

Jacob Dorman, AICP

Principal Planner- Comprehensive Planning, City of Suffolk, VA
Jacob Dorman is currently a Principal Planner with the City of Suffolk focusing on long-range planning activities. A graduate of Lynchburg College with a Bachelor’s Degree in Environmental Science, he is excited by the opportunity to continue integrating better water quality policies with sound land use planning. After 10 years managing environmental programs for a locality in Central Virginia, Jacob and his family made the move to Hampton... Read More →
avatar for Geoff Ferrell

Geoff Ferrell

Partner, Ferrell Madden
Geoffrey is one of the originators of the modern practice of Form-Based Codes. His experience with adopted municipal form-based codes goes back to 1991 with the Metropolitan Dade County Traditional Neighborhood Ordinance, and includes the form-based code for the redevelopment of the Columbia Pike Corridor in Arlington, Virginia. Ferrell Madden’s Form-Based Codes for the Farmers Branch, Texas, Station Area and Heart of Peoria Form-Districts... Read More →
avatar for Elizabeth Fields, AICP

Elizabeth Fields, AICP

Planner, McBride Dale Clarion
Elizabeth Fields is an Associate with McBride Dale Clarion in Cincinnati. She is a certified planner and has worked in the planning field since 2007. Since joining McBride Dale Clarion in 2013, she has worked on a variety of projects including comprehensive plans, master plans, and zoning codes for communities in the Midwest and southeast. She additionally serves as planning staff for Loveland, Ohio, and the City of Mason, Ohio where she... Read More →

Robert Goumas, AICP

Assistant Director of Planning, City of Suffolk
For over forty years Bob Goumas has helped Virginia localities plan for and manage growth. Over his career, Bob has guided the development, update and adoption of numerous comprehensive plans and associated implementation strategies, fiscal impact studies and special area and community plans. | | For the first ten years of his career Bob worked in private practice, providing planning consulting services to many local government clients... Read More →
avatar for Claire Jones, AICP

Claire Jones, AICP

Comprehensive Planning Manager (Secretary, APA Virginia), City of Suffolk
Claire has fourteen years of experience in local and regional planning, with particular emphasis on long-range planning. She currently serves as comprehensive planning manager for the city of Suffolk, where she is also responsible for housing and redevelopment programs. She previously served as director of community development and zoning administrator for the town of West Point and as a regional planner for both the Hampton Roads and Middle... Read More →

Wednesday July 22, 2015 9:45am - 10:45am
York Hall Sheraton Waterside Hotel

Attendees (27)